
The Gen XY Lifestyle
Gumazing Brings Gummy Goodness to Singapore Mothers
With new retail partnerships and a growing product range, Gumazing is turning essential nutrition into a joyful, family-wide habit
Getting kids to eat their greens has never been easy. But since launching in 2021, Gumazing has been winning over Singapore families with its fun, flavourful gummy supplements. Now, with new retail listings at Watsons and ThomsonBaby Retail — and expanded availability online — it’s easier than ever to bring wellness home.
From Kids’ Nutrition to Family Wellness
Popular products such as the Multivitamin Gummies and Immunity Boost Gummies have become staples in many households, thanks to their effective support for growing minds and bodies — and their kid-friendly flavours.
“As parents ourselves, we know how challenging it can be to get children to eat their fruits and vegetables,” said Krishika Bahirwani, Co-Founder of Gumazing. “We created Gumazing to offer a delicious treat that brings joy to children and peace of mind to parents.”
The brand’s latest move builds on that ethos by launching a new women’s range — designed to support the health of mothers, who often shape their family’s habits. These include:
- Prenatal & Postnatal Multivitamin Gummies for key nutrient support before and after pregnancy
- Menopause Gummies offering a holistic option for older women navigating life transitions
With this expansion, Gumazing aims to make wellness something families enjoy together — not just another box to tick.


Convenient Access, Regional Expansion
Gumazing continues to grow across the Asia-Pacific region, listing its products on digital platforms like Shopee and Lazada.
By turning daily nutrition into a colourful, enjoyable ritual, the brand is making self-care a shared journey — one tasty gummy at a time.
Photo by kevin liang on Unsplash and product pictures credit to Gumazing.