The Gen XY Lifestyle
Ping, an anti-scam verification platform by Dedoco, officially launches in Singapore
Ping is an omni-channel communication platform that seeks to empowers consumers against the rising threat of digital scams.
Dedoco, a digital trust provider, has launched its anti-scam verification platform, Ping.
Ping can tackle digital fraud through impersonation scams by making omni-channel communication between organisations and their customers verifiable in real-time.
The technology provides a simple, actionable step for recipients (of suspected scam messages) to verify the authenticity of a message received via SMS, messaging apps such as WhatsApp, Line and Viber, or over email.
We help brands and businesses stay ahead of sophisticated tactics by placing guardrails across all channels facing attack. And with Singapore being the epitome of digital trust and security, we are proud to be a homegrown platform solving an important gap in last mile, self-serve verification; and to play a part in contributing to our crime prevention.
Daphne Ng, Founder and CEO of Dedoco
According to the Singapore Police Force, scam cases in Singapore increased by 64.5 percent in the first half of 2023, compared to the same period in the previous year. To address this mounting issue, the Monetary Authority of Singapore and Infocomm Media Development Authority of Singapore have announced their intention to put in place the Shared Responsibility Framework that holds negligent financial institutions and telcos accountable for consumer losses owing to certain phishing scams.
How does Ping work?
Ping operates on the principle of Zero Trust to protect users from carefully disguised and socially engineered online scams.
Available over the Ping app or integrated into an organisation’s native application for a seamless and fuss-free user experience, Ping provides scaled verification to secure the most common channels for business-consumer communications, such as SMS, instant messaging platforms, and email.
The solution works by ensuring only communications from pre-registered businesses can be verified by recipients, filtering out impersonation attempts by scammers.
Upon registration, all outgoing communication is registered on Dedoco’s tamperproof Trust Engine, enabling customers to perform a simple authenticity check through the organisation’s mobile app or website.
Customers will be informed in seconds if the message is authentic, whilst messages that are verified as invalid will become part of organisations proactive fraud prevention strategy.
Which organisations are onboard with Ping?
MSIG Singapore is deploying Ping both within their own communication channels, and taking a step further by offering Ping through its cyber insurance protection in conjunction with its intermediary partner, Embed Global.
As cyber risks continue to be on the rise in a connected world, our industry needs to accelerate in embracing new technologies to curb the issue. Individuals and SMEs with fewer internal controls are more likely to be targeted by cyber criminals, and these attacks can lead to financial losses, reputational damage and even legal repercussions for them. A robust anti-scam verification solution will make it increasingly difficult for criminals to penetrate and will provide our customers and SME clients the assurance of a secured digital experience
Mack Eng, CEO of MSIG Singapore
Availability for customers
Ping is available for download on the Apple App Store and Google Play Store.
Photo credit: Dedoco