The Gen XY Lifestyle

Great Online Shopping Festival Returns This April

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Google has launched the pre-sale site for the second edition of the 72-hour-long Great Online Shopping Festival.

Singapore’s Great Online Shopping Festival (GOSF) returns this year on 25 April with the aim of becoming Singapore’s happiest shopping festival. With thousands of deals from over 1,000 brands, there is bound to be something for everyone in this three-day celebration of shopping.

As part of a new initiative and innovation, this year’s festival will see top YouTube creators including Dee Kosh, Eden Ang, TreePotatoes, WhatEverThereWas, Sandra Riley Tang, Jade Seah and Ministry of Funny, adding an extra element of fun.

With social campaigns such as #MadeofHappiness and the “Happy List”, Google brings their “Made of Happiness” theme even closer to reality. The “Happy List” is a new feature on the site that allows savvy shoppers to set up a private list of their favourite deals, offers and experiences. This allows shoppers to beat the rush and shop their top picks easily when the festival begins. In addition, Singaporean shoppers who want to tell the world what makes them happy may send a message to with the hashtag #MadeofHappiness and be in for an extra special personalised treat.

The key sponsors of this year’s event cover all of the main shopping categories:

● Beauty and Wellbeing: ​Guardian

● Tech and Entertainment: ​Singtel, working with TreePotatoes

● Travel:​, working with WhatEverThereWas

● Lifestyle:​ Lazada working with Dee Kosh

● Fashion and Accessories: ​Zalora working with Sandra Riley Tang

● Marketplace:​ Qoo10, working with Ministry of Funny

● Support Sponsors:​ iMOB Shop; DBS, working with Jade Seah

● Food and Beverage: ​Fair Price

Be sure to participate in this exciting shopping festival this 25 to 27 April at!




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