Health x Wellness
Nessa Asia Launches Hearing Aid With On-demand Services
90% of people with hearing loss in Singapore do not use hearing aids in spite of the potential physical and psychological consequences it may have on their lives.
And Nessa aims to address their qualms by launching the world’s first hearing aid on a subscription plan with on-demand services to provide better hearing and in the process enrich the lives of those afflicted by hearing loss with its intuitive design and service.
“There is a widespread perception that wearing hearing aids is a reflection of one’s ageing, so people are averse to wearing them, even though it impedes their social lives and affects how they interact with their loved ones. We want to help them reconnect with their senses, especially their hearing, by showing them that hearing aids, like glasses, add value to their lives rather than devalue it,” said Olivier Carnohan, Chief Executive Officer of Nessa Asia.
The Nessa Asia hearing aid is designed to comfortably weigh just less than 3 grams, and is smaller than the size of a 20-cent coin. Nessa Asia bundles hearing aids with lifestyle privileges, which are delivered using intuitive technology onto a tablet. Subscribers will be provided with the following lifestyle and medical privileges on their tablet to include in their package:
World’s First Remote Fitting – Nessa Asia’s hearing aids can be remotely calibrated, eliminating the need for follow-up checks with their audiologists to adjust their hearing aids for a more natural hearing experience.
World’s First Virtual Hearing Aid Medical Concierge – More than being a hearing aid provider, Nessa Asia’s advisors, audiologists and medical practitioners are available 7 days a week to offer personalised service any time users need assistance or advice.
World’s First Lifestyle Hearing Aid Bundle for an improved lifestyle – Nessa Asia has also bundled with top lifestyle brands like Spotify, StarHub, Resorts World Sentosa and more to provide people with hearing loss a more dynamic and interactive environment that improves their wellbeing.
Services will include 4G Internet connectivity, streaming of videos, movies and music as well as privileges from participating brands. This bundle is also aimed at integrating the actively ageing into the virtual world that many shun away from, due to the lack of knowledge and confidence in using complicated technology.
At the event, Nessa Asia pledged their support for the $4.6 million hearing-loss screening programme organised by the People’s Association; “We are very happy to be able to launch our hearing aid at the time when People’s Association is placing emphasis to help Singaporeans stay on track in tackling hearing loss. There are significant number of people who are diagnosed with hearing loss but are not using hearing aids. We look forward to support our national agenda of increasing the awareness of hearing loss to the wider community and providing feasible and affordable solutions in tandem with the Singapore government,” said Olivier Carnohan, Chief Executive Officer of Nessa Asia.
